PRESS RELEASE

For Immediate Release 

Contact:

Rajan De Los Santos                                                                              

Christie Communications                                                                  

(805) 969-3744                                                                                     

rajan@christiecomm.com                                                                      

www.christiecomm.com                                                                        

 

TAKE THE RIGHT WHEY: ALL-NATURAL, rBGH-FREE IDEAL WHEY

GI Nutrition launches its all-new, safe, and improved whey protein

 

Allendale, NJ (February 2012) – Whey protein is proven to be an essential workout supplement because it contains glutamine and Branched Chain Amino Acids (BCAAs) that fuel working muscles and stimulate protein synthesis in the body.¹ But which whey protein is best to take? Because whey is a milk derivative, it is important to find out the source: the cow itself. Like any mass-produced product, milk is usually processed in large facilities where cows are often given daily injections of various, harmful compounds such as synthetic recombinant bovine growth hormone, or rBGH, used to increase milk production. This compound is not only harmful to cows but also can link to negative affects in humans.2 Before the milk is even curdled and strained to become whey, it is already inorganic and adulterated.

 

The all-new Ideal Whey™ from GI Nutrition is a welcome exception. It is 100% all-natural, rBGH-free, and NSF Certified for Sport.

 

“We are proud of how Ideal Whey has all the good stuff in and the bad out,” says Alex Karsos, co-founder and CEO of GI Nutrition. While many companies compromise the health and safety of their products to profit, GI Nutrition adheres to a strict moral code of integrity and accountability. “We make sure we do things right for our customers – without shortcuts,” Karsos attests.

 

Clinical studies have shown that milk products from rBGH-treated cows increase the risk of breast and colon cancers.³ According to Karsos, most of the whey protein market uses whey protein that is sourced from rBGH-treated cows. “This is practiced because it is the cheapest and most widely available source,” he explains. Ideal Whey, on the other hand, is made from all-American cows that are raised organically and rBGH-free. “Sourcing rBGH-free whey protein may be more logistically-difficult and expensive, but the quality is far superior, better for the cows and therefore, better for consumers.”

 

Whey protein is a valued supplement among serious athletes as it is considered the highest quality protein available and helps to increase strength and reduce recovery time1. With 24g of solid and fast-absorbing protein, Ideal Whey is packed with both essential and non-essential amino acids, including glutamine and BCAAs. Its low-fat and high quality whey protein content allows for easy absorption that is perfect for post workout consumption.

 

Naturally-sweetened with stevia, Ideal Whey contains no artificial colors, flavors, or other harmful chemicals.As an alternative, Stevia is 10-15 times sweeter but without the unhealthy drawbacks of regular table sugar, giving Ideal Whey’s “Crazy Chocolate” flavor a delicious and healthier edge over other protein supplements.

 

And, because GI Nutrition understands whey protein is a key nutrition factor for individuals involved in sports or athletic training, Ideal Whey is NSF Certified for Sport. “Earning this certification goes beyond prestige,” Karsos explains. Being NSF-certified means that Ideal Whey goes through a series of testing to make sure that it conforms to competition regulations— free of adulteration, contaminants and banned substances. “If you are an athlete, coach, parent, or a health conscious individual, rest assured that when you take Ideal Whey, what is on the label is in the product,” he adds. Ideal Whey is a stand out example of safe, trusted, and effective products GI Nutrition is known for.

 

About GI Nutrition

GI Nutrition is a fast-growing health and nutrition company that develops and manufactures NSF certified for sport nutritional supplements used by professional and non-professional athletes for the purposes of athletic training and improved conditioning.

 

GI Nutrition currently has four custom formulated products: Ideal Pump (pre-workout), Ideal Recovery (post-workout amino acid blend), Ideal Whey (all natural whey protein), and Focus Food (all natural energy-packed protein bar). The entire GI Nutrition product line is 100% free of any banned substances and can be utilized by any athlete to improve their athletic performance. GI Nutrition products are sold in leading performance stores across the country and on its website at www.ginutrition.net.

 

About Christie Communications

Christie Communications is a full-service public relations, marketing, advertising agency dedicated to helping ethical businesses, entrepreneurs, and socially conscious organizations broaden their impact through effective communication services. Christie Communications goes beyond branding and other marketing buzzwords. It is a company based in philosophy, driven by passion, and known by its results. The Christie Community Foundation creates a "ripple effect" of global betterment through creating and promoting innovative, results-oriented initiatives for the betterment of the world.

 

For more information on Ideal Whey and GI Nutrition, or to schedule an interview with its founders Alex and Chris Karsos, contact Rajan De Los Santos at Christie Communications at (805) 969-3744 or via email rajan@christiecomm.com.

 

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[1] http://www.muscleandstrength.com/supplements/ingredients/whey-protein.html

[2] http://www.centerforfoodsafety.org/campaign/rbgh-hormones/rbgh-rbst/

[3] Cancer Prevention Coaliton: http://www.preventcancer.com/press/conference/jan23_96.htm

PRESS RELEASE

Rajan De Los Santos                                      Alex Karsos                                                              

Christie Communications                               CEO, GI Nutrition                                                              

(805) 969-3744                                               info@ginutrition.net                       

rajan@christiecomm.com                              www.ginutrition.net                        

www.christiecomm.com                                           

 

POWER UP SAFELY WITH IDEAL PUMP™

GI Nutrition pre-training product provides all-natural strength without the dreaded MHA

 

Allendale, NJ (January 2012) – There is one compound ingredient that is being touted as the “scary beast” in the dietary supplements industry. And it is not the flattering kind, but rather a dangerous one.I It is methylhexaneamine (MHA), a compound developed by pharmaceutical chemist Eli Lilly more than 50 years ago as a nasal decongestant drug. Today, MHAis showing up in a growing number of pre-workout sports nutrition supplements and being labeled as a constituent of geranium oil. The problem, though, is this: geranium oil does not contain MHA.II Knowing such health risks like high blood pressure, rapid heart rate, and heat stroke posed by MHA, New Jersey-based GI Nutrition developed its MHA-free Ideal Pump™ as part of its line of nutrition-based products.

In a 2006 article, The Washington Post quoted the Anti-Doping Research Group and wrote that the chemical structure of MHA is akin to amphetamines and ephedrine. With MHA, also known as 1,3 dimethylamylamine (or DMAA) found in popular pre-workout sports supplements and taken mostly by high school and college athletes as part of their training regimen, the danger and risk of an overdose and possible death is imminent.

Ideal Pump is a healthier alternative to DMAA-laden sports supplements and other nutritional products in the market today. It is the ultimate source of pre-training fuel and power, enabling athletes to experience elevated levels of strength, endurance, drive and concentration. With a powerful combination of Creapure® pure creatine monohydrate for enhanced muscle output, CarnoSyn® beta-alanine for increased endurance, L-Tyrosine and taurine for intensified mental focus, caffeine and B vitamins for increased energy and metabolism, and L-Arginine and L-Citrulline for amplified source of nitric oxide, Ideal Pump delivers intense training, high boost of energy, and resistance to burnout and fatigue.

“It is dangerous and irresponsible for companies to put out products in the market that pose health risks to consumers,” warn Alex and Chris Karsos, founders of GI Nutrition. “Because DMAA is banned by the World Anti-Doping agency, those taking nutrition products that carry DMAA as part of their training regimen might see an end to their sports career too early, too soon.”

The Karsos brothers developed Ideal Pump not only with optimal sports performance among athletes in mind but to also provide them with safe and precise amounts of nutrients necessary to carry out intensive training at any level. “Ideal Pump provides full dosages of all its active ingredients. We are not trying to hide our blend in fillers. With Ideal Pump there is no guessing of whether or not you are getting the right amount of nutrients,” says Alex Karsos, CEO of GI Nutrition. “Our formula ensures each athlete is getting all the amino acids and nutrients needed before a workout. Our nutrient servings are in a higher quantity and delivered in a more efficient manner than our competitors.”  Prominent sports athletes agree, with Miami Marlins pitcher Tom Koehler, Team USA lacrosse midfielder Max Siebald, San Diego Padres pitcher Casey Kelley, and weightlifting champion Vince Urbank to name a few – all taking Ideal Pump and GI Nutrition products as part of their sports training regimen.

Ideal Pump is 100% guaranteed free of any contaminants and banned substances that pose danger and risk to one’s performance and health. So go ahead, unleash the scary beast within… safely and naturally with GI Nutrition.

About GI Nutrition

GI Nutrition is a fast-growing health and nutrition company that develops and manufactures NSF certified for sport nutritional supplements used by professional and non-professional athletes for the purposes of athletic training and improved conditioning.

GI Nutrition currently has four custom formulated products: Ideal Pump (pre-workout), Ideal Recovery (post-workout amino acid blend), Ideal Whey (all natural whey protein), and Focus Food (all natural energy-packed protein bar). The entire GI Nutrition product line is 100% free of any banned substances and can be utilized by any athlete to improve their athletic performance. GI Nutrition products are sold in leading performance stores across the country and on its website at www.ginutrition.net. Follow GI Nutrition on  twitter @GInutrition.

About Christie Communications

Christie Communications is a full-service public relations, marketing, advertising agency dedicated to helping ethical businesses, entrepreneurs, and socially conscious organizations broaden their impact through effective communication services. Christie Communications goes beyond branding and other marketing buzzwords. It is a company based in philosophy, driven by passion, and known by its results. The Christie Community Foundation creates a "ripple effect" of global betterment through creating and promoting innovative, results-oriented initiatives for the betterment of the world.

For more information on Ideal Pump and GI Nutrition, or to schedule an interview with its founders Alex and Chris Karsos, contact Rajan De Los Santos at Christie Communications at (805) 969-3744 or via email rajan@christiecomm.com.

  

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I . Like any drug, MHA becomes dangerous when taken in high dosages. According to Don Catlin, MD, CEO of the Anti-Doping Research Group, quoted from the March 2011 issue of Nutrition Business Journal, taking enough of MHA will lead to increased heart rate, blood pressure, and even death.

 

II .  MHA is not a constituent of geranium oil, according to Ed Wyszumiala, GM of NSF’s dietary supplements program (March 2011) http://www.nutraingredients-usa.com/Industry/NSF-MHA-not-a-constituent-of-geranium-oil

I hear this question over and over, "I just starting working out, do I need the same nutrients as an experienced athlete?" And the answer is, "YES!" All athletes whether they are male or female, young or old, novice or advanced, need to feed their bodies with the proper nutrients to support a healthier more energetic lifestyle.

First and foremost you need to understand a few things. First, two of the most important nutrients, protein and water, are also nutrients that your body cannot store. Thus, its vital that all athletes are consuming adequate amounts of both protein and water throughout the entire day. This means drinking water when you wake up, before exercise, during exercise, and after exercise (I will be talking about proper hydration and fluid consumption in my next blog post). Timing for protein consumption is also extremely critical. Its very important to have protein first thing in the morning during breakfast, after you workout, and possibly after dinner as well. The source of protein can come from a lean meats such as turkey and chicken, beef, eggs, nuts or a high quality protein shake.

As a new athlete, your body undergoes neuroadaptation during the first 4-6 weeks of training. What this means is that your nervous system is processing and getting used to this new training and weight movement. It is vital that your nervous system and muscles receive the proper nutrients to recover during this period. That means eating healthy and making sure you are consuming enough protein throughout the day. Secondly, provide your muscles with essential amino acids, which includes branched chain amino acids (BCAA). Essential amino acids are amino acids that the body cannot store and thus need to be consumed from your diet. Clinical research has shown that intake of essential amino acids help increase protein synthesis, increase muscle strength, increase muscle recovery, and delay muscle fatigue.

Finally, just remember to keep in mind the basics that some people tend to overlook. This includes sleeping right, drinking enough water, eating smart throughout the day, and training properly. Then you can incorporate supplements to increase your nutrient intake. These steps will lead you into the right direction of becoming both a healthier individual and better athlete. 

Vincent Urbank, Professional Strongman, Joins The GI Nutrition Athletic Team

ALLENDALE, NJ – GI Nutrition has announced that Vince Urbank, a top young star in professional strongman and powerlifting has joined the GI Nutrition team. Vince, who is currently 23 years old, proudly served in the US Marine Corps from 2005-2009. Just 3 years ago, while still enlisted, Vince began competing in strongman events. With a 6’5”, 315lb frame, Vince has made some serious strides over the past year.  Earlier this year he competed in the American Strongman Corporation (ASC) Southern Strongman Challenge where he placed 2nd overall (Pro’s and Amateurs), 1st among amateur competitors, and received his official ASC pro card.

On the weekend of August 5th, Vince made his pro debut at The America’s Strongest Man Competition in Hot Springs, Arkansas. Competing against many of the top pro strongman in the USA for the title of, “America’s Strongest Man”, Vince finished 4th overall. Vince also won two events, the push/pull medley and the Chevy Cruze Car Hold for maximum time. This is an unbelievable accomplishment for not only being the newest pro at the show, but also being the youngest competing athlete at the event.

Vince’s next scheduled show is the Olympia on September 16th and 17th in Las Vegas, NV. This is one of the biggest ASC shows of the year. Vince will also be competing in the world famous NOTLD: Andy Bolton Challenge, in October. Here he will go head to head with the best deadlifters in the world. Vince recently pulled an 881lb deadlift, with ease, and is looking to shatter the all-time American 308 lb. class deadlift record of 903 lbs. for the top deadlift in the 308 lb. weight class.

Vince Urbank stated, “I want to thank GI Nutrition for their sponsorship and support. GI Nutrition products have been a critical part of my training and preparation for America's Strongest Man. They are NSF Certified for Sport, no-nonsense, effective products free from fillers and unproven ingredients. GI Nutrition Ideal Whey is delicious and a top quality protein. Focus Food Bars are a great pre-work out snack; they really get you going, ready to train or compete. Focus Food bars also go great with Ideal Pump before a workout and Ideal Recovery is great between events and after a hard day of training or competing. There is no better combination of proven, effective products than the ingredients in these supplements.”

“Vince is an up-and-coming pro in American strongman,” said Chris Karsos, President of Grecian Ideal Nutrition. “He is 23 years old, and has only been competing in strongman for three years, and is already posting some outstanding numbers. We see Vince as the cornerstone of growing our brand within the very loyal and devout community of strongman and powerlifters.”

To follow Vince you can visit his fan page on facebook or his blog.

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Question from Tim S.:

Dr. Tom –

So what’s all the hype about creatine? Bodybuilders swear by it, athletes take it, but others tell me to stay away from it because, “it’s going to make me bloated and all bulked up”. Would love to hear your thoughts on creatine and if you recommend it to you athletes. Thanks!

Tim, I am asked this question countless times from athletes, coaches, and parents. Whether it is how and when to properly take creatine or all the false rumors that have surfaced over time, creatine has become a controversial topic for all athletes.

I want to clear the air about creatine and let you know the real truth to why creatine is one of the most useful and important supplements for athletes.

This video will break down why you need creatine, when you need to take creatine, and what is the importance of creatine. Throughout this educational video, I will be referencing the Bible of Sports Nutrition, Essentials of Sports Nutrition and Supplements. 

To recap this video:

• Creatine is our source of energy for high intensity, short duration excercies, usually in the 0-6 second range. This includes weight weight lifting and sprinting.

• Helps keep glycogen in the muscles, which entails less fatigue and more energy, making your performance in the gym and on the field more productive and effective.

• Weight gain associated with creatine is not water weight, but increase lean body mass. This helps increase performance and training, because of having more available muscles.

• Cycling? There are conflicting reports on the effectiveness of it. I personally believe doubling your daily dose for 3 days will help load creatine into your muscle cells.

Recommended Creatine Products:

• Ideal Recovery – A great post workout product that contains creatine. What makes this product unique and so great is that it also contains glutamine and a bunch of essential amino acids, including branched chain amino acids (BCAAs). The synergistic effect of taking all these amino acids together provides a metabolic and recovery advantage.

• Ideal Pump – A great pre workout product that contains creatine. Preloads your body with creatine to help improve muscular endurance and strength before training. Want to load up on your creatine levels for 2-3 days? Add 1 serving of Ideal Recovery to your Ideal Pump for a few days (Note: this is in addition to the 1-2 servings you will take post workout).

Look Better, Feel Better, Live Better,

Dr. Tom

Leave us a comment below and share your thoughts on creatine with our readers!